Itakimodo

Today, I saw an interesting clinic on my way to lunch.

Here is the photo.


Well, Seitai (整体) is a kind of Japanese traditional chiropractic, and their general image is very good for backache or so but veeeeery painful. :o

The point is its name, Ita-Kimo-Do(いたきも堂).
Of course, it a Japanese phrase, and it's difficult to explain the nuance in English.
But, anyway it has double meanings in a sense.
First of all, "Ita" comes from "itai" which means painful.
Second. "Kimo" comes from "kimochi-ii" which means feeling good.
The last "Do" is a typical suffix of names of shops and clinics and so on.

One more thing is the clinic is close to Yoshiwara area in Tokyo which was famous for a lot of brothels about 100 years ago. In the picture above, on the right side of "いたきも堂", there is "女整体師" which means "a woman bone-cracker." I'm not sure why they want to emphasize "woman." :o

Anyway, Yoshiwara is an interesting area.